Tom DiGati Headshot

Tom DiGatiProduct & Growth Executive

Product Strategy · Revenue Growth · Enterprise Transformation

I lead product-driven growth across healthcare, SaaS, and data platforms

About Me

I’m a collaborative executive who brings product thinking, commercial strategy, and operational execution together to drive measurable growth. With more than 25 years of experience across product leadership, marketing, and business development, I’ve built a career turning complex business challenges into clear, scalable solutions that align teams, platforms, and strategy.

I lead with empathy, curiosity, and accountability. Whether modernizing legacy platforms, shaping data-informed product strategy, or supporting go-to-market growth, I focus on empowering people, earning trust, and delivering outcomes that matter. My goal is simple: build products and organizations that create lasting value by connecting insight with execution.

Experience

Novartis

Director, Medical Platforms & Intelligence

July 2023 – Present

At Novartis, I lead enterprise transformation and AI initiatives that modernize technology and decision-making across the organization. As Product Owner for a suite of AI-powered platforms, I guide teams and partners to build an interconnected ecosystem that replaces manual workflows with intelligent, automated insights.

These platforms achieved over 1,000% user adoption, transforming how teams collaborate, interpret data, and execute strategies. By focusing on agentic AI and human-centered design, I ensure each product drives meaningful outcomes, engagement, and ROI across the enterprise.

Nucleus Healthcare

Executive Marketing Consultant

April 2022 – May 2023

As a strategic consultant, I led integrated marketing and CX initiatives across multiple business lines, including Recruitment and CDMO. Working with C-Suite leaders, I unified data, analytics, and storytelling to strengthen brand presence and drive measurable growth.

Through digital transformation, I helped align marketing, sales, and analytics, creating a cohesive ecosystem for lead generation, performance tracking, and customer engagement that delivered consistent ROI.

Unosquare

Vice President, Digital Marketing & Client Success (Business Development)

March 2018 – April 2022

I joined Unosquare after working with their outsourced team to build the Customer Insight System for the Medicines Company. I worked directly with the CEO to commercialize and expand the company's Business Development and Marketing services. Over four years, I built the strategy that maintained $20M book of business delivered a 13% close rate for inbound deals.

I built and led international teams focused on client success, digital strategy, and operational excellence, supporting Unosquare's excellent reputation as a trusted nearshore technology partner.

The Medicines Company

Director of Analytics and Customer Insight

June 2015 – March 2018

I transitioned from a successful sales career into analytics, supporting the design and delivery of the Customer Information System (CIS), a bespoke CRM project for 300 users managing over $1B in enterprise revenue. The system unified data, improved decision-making, and redefined how sales and analytics teams collaborated across up to 7 marketing pharmaceutical products.

Earlier at the company, I earned President's Club and Sales MVP honors for sales performance and leadership, and my analytics work supporting medical and commercial teams helped redefine the connection between data and field strategy.

Earlier Career

Pharmaceutical and Medical Device Sales & Leadership

Before moving into analytics and digital transformation, I built a strong foundation in pharmaceutical and medical device sales, training, and leadership with companies including Novartis, Sanofi, and The Medicines Company, while also partnering with organizations such as Boston Scientific and AstraZeneca.

During the latter part of my sales career, I began leading cross-functional projects that connected commercial strategy with emerging digital and analytical capabilities. This experience inspired me to expand my project leadership skills, earning my PMP certification and a Master's Certificate in Advanced Strategic Project Management from Villanova University.

These milestones marked a natural evolution into analytics and digital transformation, where I now leverage that commercial foundation to guide global teams, drive innovation, and deliver measurable business impact.

Education & Credentials

Master's Certificate, Advanced Strategic Project Management

Villanova University

(2015)

Project Management Professional (PMP)

Project Management Institute

(2013)

B.A. in History

West Chester University

(1998)

Core Strengths

Leadership & Change Management
Cross-Functional Collaboration
Strategic Marketing & Commercial Operations
Client Success & Stakeholder Engagement
Agentic AI & Digital Transformation
Data Analytics, Insights & Decision Intelligence
Enterprise Platform Development & Product Strategy

Case Studies

A selection of projects spanning analytics, AI, commercialization, and enterprise transformation.

Customer Insight System (CIS)

The Medicines Company

Bespoke CRM + analytics platform for 300+ users; enterprise reporting alignment.

Read the Case Study

Awards and Certifications

President's Club Winner

Sales MVP

Project Management Professional (PMP)

Six Sigma Green Belt

Investments & Consulting

Axiolo Marketing

Strategic Advisor & Investor

Advising a nearshore marketing services firm focused on innovation, technology, and creative strategy. Axiolo reflects my commitment to staying hands-on with emerging trends, helping cross-border teams experiment, adapt, and lead in a fast-evolving digital landscape.

Check Our Website

Beyond Work

Golf

Competitive Golfer and Committee Member

Outside of business, I'm passionate about golf, a sport that challenges focus, precision, and patience. I've won my club championship the last two years and find that the discipline and mindset I bring to the course mirror my approach to leadership: strategic, grounded, and always learning. I serve on club committees and volunteer time to support the Marketing and Technology needs of the organization.

Leadership in Practice

A living collection of thoughts on leadership, innovation, and transformation — exploring the intersection of people, data, and purpose.

AI & Innovation

AI and Empathy: The Future of Human-Centered Innovation

October 15, 2025
5 min read

Exploring how artificial intelligence can amplify human empathy rather than replace it, and why this matters for the future of enterprise transformation.

Read Full Article

Let's Connect

Let's connect to discuss your interests and how my skill set might benefit your organization.

Location

Greater Philadelphia

Send a Message

© 2025 Tom DiGati. All rights reserved.